How Cloud Identity Can Help in Data Privacy and Security | By Sourodip Biswas

How Cloud Identity Can Help in Data Privacy and Security

SMAC (Social, Mobile, Analytics and Cloud) have redefined the way businesses and consumers interact. Gone are the days when the business talked and the consumers listened. Today, there is a convenient two-way communication, and each one is ready to listen to the other. A lot of data is being consumed and produced in a single millisecond.

All the data, transactions and every single thing that occurs in the digital environment is providing a way for businesses to reform their strategies, and build a structure that the consumers will feel more comfortable with. Businesses are constantly working on the feedback given by the customers to improve their structure and methods, thus becoming a customer-centric and data-driven company.

Everything is stored and retrieved from the cloud, which means the cloud has become an important element in these transactions. However, the question is, whether the data is really safe and if there is privacy guaranteed to the customers? The point is that data safety is becoming a cause of concern, which is why many people are staying away from the cloud as well as digital transactions.

That’s why the need for cloud-identity increased. This will help prevent misuse of the data and ensure perfect transactions.

Let’s understand what cloud identity is.

What is cloud identity?

Cloud identity is nothing but identity-as-a-service(IDaaS), which offers identity and access management to businesses for better control over their data. IDaaS provides Multi-Factor Authentication (MFA). The intriguing aspect here is that in spite of being more secure, MFA is not widely adopted.

The need for this solution rose when most of the transactions and assets moved to the cloud, and protecting the same became the most important point for the business. Cloud identity combined with access management will not only ensure secure transactions but also make sure that the data cannot be accessed by everyone.

This is also important as the difference between a real person and a chatbot is getting blurry, and people are surrounded by spam, malware and trolls in the virtual world.

As it is not possible for businesses to move out of the digital world, and they need to make sure they are adopting the latest trends, they need to make the space more secure for the people who are consuming their products and services. As a result, identity is very important to them.

Benefits of Cloud Identity

Before you begin thinking about the move to cloud identity, the first question you need to answer is the advantage of moving to cloud identity.

  • Productivity is highly important for the IT sector, which is why it is important for them to gain access to the assets in real-time. Cloud identity provides them with that access, ensuring they can access all the resources, irrespective of where they are stored, and through a self-service platform.
  • Automation of the data and the projects are possible with cloud identity. You can get algorithms entered into the system, which will do part of the work. You can free up your resources for the core jobs. In fact, with this identity, you can even get most of the work done in limited hours.
  • The IT infrastructure can be vulnerable, which means a lot of your data is not private. With cloud identity, you can prevent identity theft, and ensure that all the credentials to the core accounts are protected. Its access would demand a lot of authentication, which is not possible for hackers. That way, identity management ensures the safety of your identity assets.
  • You won't be locked down by the traditional services or vendors. You get to centralize the access and control for the data while protecting it. you won't be dependent on the vendor to provide you with the details for managing the data.

Why adopt cloud identity against conventional security solutions?

For one, the free and easy to avail security solutions are not as secure as the cloud identity solutions. The networks for these solutions are vulnerable and have been targeted by hackers in the past, thus revealing the data to them.

Secondly, there is no proper solution that can easily collaborate emails, devices as well as network analyses.

When it comes to the after attack details, there are hardly any details available for these free security solutions. On the contrary, you will find the nodes from where the attack happened and will be able to track the attack in real-time, with greater speed with cloud identity.

There are no identity access management capabilities available with conventional security solutions. As a result, you don’t have the visibility you need into who is accessing the particular data, which is available with cloud identity solutions.

These security solutions don’t have the visibility that you need into the cloud services, where the data is stored. The cloud identity not only offers visibility into the data but also the access to the data.

Of course, there are robust identity solutions, which prevent attackers from entering the cloud, and ensure that there is role-based access to the cloud apps based on the needs of the employees.

Best Practices for Implementation

  • It all starts with assessing the current security situation at your organization. You need to assess the health of your Identity and Access Management (IAM) and understand how to make it better. You need to have a complete inventory of the cloud vs on-premise application inventory. Also, take into consideration the non-sanctioned apps deployed at your enterprise. Once you have these assessments completed, you can assess the user-end preferences
  • Once you know the requirements, you need to identify the best IAM approach for your enterprise. From the security compliance to the deployment methods, you need to take everything into consideration before you actually begin the deployment
  • There should be a process in place for implementing the cloud identity. The deployment plan should be based on the requirements, dependencies and milestones put together.

Summing up

 Authentication needs and identity management requirements change across enterprises. It is important that you define the workloads before processing the identity management for your organization.

With the right implementation of cloud identity, you will be able to stay ahead of the competition and will be able to improve the organization’s capabilities and give the customers peace of mind with respect to their data.

Author-bio: Sourodip Biswas works with an expert team of web and mobile app developers at Space-O Canada, a leading software development company. He spends his time researching technologies and mobile apps. His work has been published on various distinguished blogs across the web. 

November 14, 2019

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